Outdoor camping's development trend and future

Release time:

2022-09-09


The development trends of outdoor camping are showing a positive trend and are expected to continue to grow in the future.

As a form of leisure, outdoor camping has developed rapidly in China in recent years. Especially after the COVID 19, the public's exploration of high-quality social methods has made camping a travel option for many residents on weekends and short holidays. As an important part of the cultural tourism industry, camping sites are effectively connected and integrated with homestays, catering, e-commerce, characteristic agriculture and other industrial ecosystems through the "camp +" model, forming a superimposed economic effect, injecting new vitality into camping sites, improving comprehensive benefits, and effectively promoting the sustainable development of camping sites.

In addition, the concept of camping sites emerged with the development of the tourism industry, becoming a business model between sightseeing and vacation products, which can provide people with opportunities to get close to nature, while providing rest, accommodation, entertainment, and leisure services. Suburban campsites are usually far away from urban areas, with natural scenery and complete supporting facilities. They have become a business model that combines short- and medium-distance tourism with outdoor activities, meeting the public's dual needs for high-quality social interaction and closeness to nature.

From the consumer side, the popularity of camping continues to rise, driving a new trend in cultural and tourism consumption. Camping travel groups are mainly young people, who like to try new things and are easily "Recommend". Camping has become a popular social method for young people today. At the same time, parent-child travel and young people have become the main force. Camping, as a novel outdoor leisure method, can not only get close to nature to relieve stress, but its social attributes can also promote the relationship between family and friends. It is a good way to enhance feelings and establish connections.

In terms of policy support, various national and local policies to support and encourage the development of camping sites have been introduced one after another, ushering in a golden period of development for the camping industry. For example, the "Guiding Opinions on Promoting the Healthy and Orderly Development of Camping Tourism and Leisure" jointly issued by the Ministry of Culture and Tourism and other departments has made clear provisions on the construction of camping sites, the development of the entire industry chain, and the standardization of camping management and operation, which has released positive signals for enriching the supply of tourism and leisure products and promoting camping tourism consumption.

In summary, the development trend of outdoor camping is driven by many factors, including the public's demand for high-quality social interaction and closeness to nature, policy support, and the attractiveness of camping as an emerging tourism industry. It is expected that in the future, with the upgrading of consumption and technological progress, outdoor camping will develop further to meet the needs of more consumers and become an important part of the cultural tourism industry.

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